Xbox Live integration is one of the huge selling points of
Microsoft's Windows Phone, and with the valid right to be so - it integrates with your Xbox 360 experience, and encompasses or will include TV, video streaming, music and social networking.
With all these under the big roof of its gaming division, which brought us success stories like the Kinect, it is no wonder that Microsoft is looking to bring the Xbox experience to more popular mobile platforms as well, and spread the word.
It's a bit tricky, though, since a full-blown port would cannibalize on one of Windows Phone's competitive advantages, while the lack of the Xbox Live experience would hurt name recognition and Xbox 360 owners who would sport other than WP devices. Microsoft has eventually decided to give it a shot by offering some, but not all, of the Xbox Live functionality, similar to what it did with My Xbox Live for iOS, and its much richer Xbox Companion app for Windows Phone:
There you have it, directly from a Microsoft spokesman. Hopefully this means that we'll finally see some of the Xbox Live functionality and games officially in the Android Market.