I wonder how much more money they would have made...

I've been playing the demo for the last few days, and it made me buy my own copy.  I can't wait till it arrives in the mail.  Before I played the demo, I thought about Reach as "ho hum, just another Halo game, this franchise is getting old."  If I had the chance to play the demo before it was released, I would have purchased the game on day one at $60 instead of $40 today, which makes me wonder why they didn't release the demo until now.


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Last updated July 3, 2018 Views 0 Applies to:

Economics, probably. Reach had the Beta for it that came with ODST, plus Bungie and Microsoft knew they'd sell tons just off of the built-in fanbase alone. Now that they're porting Reach to be downloadable, producing a free demo to potential buyers combined with a price reduction to buy it online is a way to sell the game to another audience who might have balked at the price or "style" of the game the first time around.